The IAAD. Transportation design department offers two Master Programs:
– Transportation Design – Automotive & Interaction Design
– Transportation Design – Motorcycles & Personal Mobility
Both Masters are structured in a Preliminary Module – which both courses have in common – of about 6 months in which specific Transportation Design skills and tools are taught and a Master Module of about 10 months oriented to the different areas of design.
The objective of the Master Module is to give a complete insight of the Transportation design profession and give a complete preparation for the students to successfully enter the design world.
The educational program will give a full and extensive overview and experience of all the latest technical achievements, design trends and environmental aspects, in order to help students fully understand and apply these skills in their professional approach. Studying with professional designers and participating in projects with partner companies will stimulate the students’ creativity and give them a real life insight and experience of the design process which prepares them for their professional career.
Graduates of the Transportation Design Master course will be able to creatively contribute to the design society, find solutions to transportation and mobility challenges and experiment with multiple approaches and techniques to achieve the optimal solutions. Their skills, gained through their educational program, will enable them to visualize and represent anything they imagine through ideation, proposals and presentation. Their refined sensitivity of form language, the knowledge of materials and manufacturing processes, past and contemporary design trends will allow them to broaden their vision and foresee future design thinking.
Graduates will collaborate and discuss design solutions, defend and promote their fresh approaches. The Master course of Transportation Design will prepare students to be creative members of the design society, giving them the capability to adapt to the ever changing technical evolution of the car industry.
The traditional design visions need to be revised in order to integrate new social trends and technical approaches such as sustainability, car sharing, alternative propulsion systems and autonomous driving.