Bachelor of Arts with Honours Degree - Business or Marketing

Course Details

  • icon icon Institute IMI
  • icon icon Area Hospitality & Culinay Arts
  • icon icon Sub Area Hospitality, Culinary, Management
  • icon icon Category Undergraduate Programs
  • icon icon Course Bachelor of Arts with Honours Degree - Business or Marketing

  • icon icon Campus Luzern Campus
  • icon icon Next intake February, May, August, November
  • icon icon Language English

About Course

  • 22 Weeks
  • Full-time | 120 Credits | 22 weeks Paid Internship (Optional)  

  • This programme prepares students to enter the challenging field of international business management. The curriculum focuses on the strategic business development of organisations operating across borders and the political, cultural and economic challenges faced in the global marketplace. The dissertation allows for self-study and for students to further specialise in a specific area of interest. This is for students who intend to make their management careers in the industry and wish to be best placed to achieve rapid promotion.

    Requirements:

    • IMI Higher Diploma or equivalent
    • English proficiency: 5.5 IELTS or equivalent

    * Min. 12 months of internships required to graduate.

    Pathways:

    • Pathway in Global Business Management
    • Pathway in Global Marketing Management

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