The Master in Fashion Merchandising & Buying is an operative program that aims to prepare a passionate professional to work in the elusive art of buying and selling.
Know what customers want even before they do and be well-educated in fashion trends, total awareness of current industry developments and superior forecasting ability. From production processes to buying techniques and with eyes on various markets (including Chinese, Russian and American), this technical Master is one of the most trusted by professionals.
Focusing on different categories such as apparel and accessories, it integrates two main areas: Fashion Panorama; trends, brands, trade fairs and calendars, fashion shows, online and offline shops and e-commerce as well as Operative Tools; merchandising and buying techniques, retail management, fashion marketing, visual merchandising, operations, fashion styling, advertising and marketing strategy.
A career as a Merchandiser or Buyer can evolve from intermediate steps and roles in E-commerce, Multi-brand and Fashion Brand environments into Retail Management. Depending on past experience and academic achievement during the program, employment placement can include contracting firms, brands, buying offices and major retailers.