Master's Degree in Marketing and Communication Management for Fragrances & Cosmetics
Course Details
Institute Istituto Marangoni
Area
Art, Fashion & Design
Sub Area
Fashion,
Design,
Art,
Luxury,
Management,
Fragrances & Cosmetics
Category
Postgraduate Programs
CourseMaster's Degree in Marketing and Communication Management for Fragrances & Cosmetics
CampusMilan Campus
Next intake
September
Language
English
About Course
1 Year
Full-time
This programme is about communication and content marketing for fragrances and cosmetics and making beauty products desirable in a digital and environmentally conscious scenario. The Master’s Programme provides institutional and digital marketing management tools and skills, advanced content and hands-on practice to give fragrances and cosmetics an even more glamorous appeal.
LEARNING FOCUS:
Innovation and transformation processes
Management and marketing strategies for the fragrance industry, ATL/BTL