Master of Arts in Brand Management

Course Details

  • icon icon Institute Macromedia University
  • icon icon Area Business & Management
  • icon icon Sub Area Business, Management, Design
  • icon icon Category Postgraduate Programs
  • icon icon Course Master of Arts in Brand Management

  • icon icon Campus Berlin Campus
  • icon icon Next intake March, October
  • icon icon Language English

  • icon icon Campus Munich Campus
  • icon icon Next intake March, October
  • icon icon Language English

About Course

  • Full-time | 4 semesters: 120 ECTS | 3 semesters: 90 ECTS  

  • Design – and so much more

    From A for Apple to Z for Zalando: brands influence our purchasing decisions, are emotionally charged, and of the utmost importance for companies in all industries. In the Master’s programme Brand Management you will learn innovative strategies to build and manage strong brands in times of digital change.

    Brands in the spotlight

    The Master in Brand Management provides you with valuable expertise in marketing, brand management, and public relations, but also in design and creative techniques. You learn to design image and brand campaigns and are given tools to competently build and manage brands in the digital age. You can test and deepen your knowledge in various exciting practical projects.

    Would you like to complete the Master’s programme in Brand Management at Macromedia University of Applied Sciences? Then we look forward to meeting you at our locations in Munich and Berlin.

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