Master's Degree in  Fragrances and Cosmetics Brand Management and Licensing

Course Details

  • icon icon Institute Istituto Marangoni
  • icon icon Area Art, Fashion & Design
  • icon icon Sub Area Fashion, Design, Art, Luxury, Management, Fragrances & Cosmetics
  • icon icon Category Postgraduate Programs
  • icon icon Course Master's Degree in  Fragrances and Cosmetics Brand Management and Licensing

  • icon icon Campus Milan Campus
  • icon icon Next intake September
  • icon icon Language English

  • icon icon Campus Paris Campus
  • icon icon Next intake October
  • icon icon Language English

About Course

  • 1 Year
  • Full-time  

  • This programme is dedicated to participants with a passion for fragrances and beauty products and an interest in acquiring a business-oriented approach to the industry’s practices and processes. They will explore a brand manager’s role and the skills and knowledge needed to be a luxury cosmetics and perfume brand licensing manager. The programme guides participants through the “behind the scenes” of this glamorous industry and how luxury premium brands manage the marketing, distribution and sales of fragrances, make-up and skincare products.

    LEARNING FOCUS:

    • Business strategies in the luxury perfume and cosmetic industry
    • Licensing and franchising processes and management
    • History of perfume and cosmetics
    • Brand management and brand storytelling
    • Legal and financial aspects of licensing and franchising

    CAREER OPPORTUNITIES:

    • Licensing Manager
    • Franchising Manager
    • Intellectual Property Expert
    • Cosmetics Brand Manager
    • Private Label
    • Cobranding/Co-lab Manager

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